Archive for January, 2017

You Don’t Need a Partner, You need a GOOGLE Partner

When it comes to awards and certifications, it can be a bit tricky to decipher the good from the not-so-good. For every board-certified physician and licensed electrician, there’s a “best-at-this EVER” award or certification that’s about as authentic as the temporary tattoo at the bottom of a Cracker Jack box. So what is this whole GOOGLE PARTNERS thing anyway? A credential worth noting? A symbol of competence? Or just another claim to fame with the depth of an evaporating puddle? It’s something…

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